Smark Marketing Research 2013
The value of advertising is a function of both media spend and quality of commercial. How much of each is needed for advertising to be successful?
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Studies, market signals, company news and events, ordered exclusively by publication date.
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Newsletter Spring Edition 2013
Find out from the latest issue of our newsletter which are students' most wanted jobs.
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Students Want to Work in Marketing and PR
The glam of marketing and PR worked their magic on Romanian students ranking at the top of their career preferences.
Read articleNewsletter Winter Edition 2012 / 2013
Find out from the latest issue of our newsletter what it takes to have an improved self on social media.
Read articleRomanians Spend Half Hour a Day on Social Networks
Romanians spend about half an hour every day on social networks to update their account, post pictures or simply read.
Read articleNewsletter Fall Edition 2012
Find out from the latest issue of our newsletter how roles reversed in the work field and why employers need to sell their company...
Read articleSocial Networks Survey
If the average of the urban Internet users 18-64 y.o. who are members of at least one social network is of 44%, youngsters are...
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Strategies against the Financial Crisis
Half of the companies with over 50 employees laid off workers in 2009 in order to cope with the financial crisis. Only 16% of...
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How Do Romanians See Themselves
CATIbus survey shows that almost half of the Romanians 18 + y.o. tend to think in negative terms about themselves.
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Top Internet Activities
Personal communication is the main reason for which Romanians go online, using for that e-mail and chat/ messenger.
Read articleWallet Compartments During Financial Crisis
How the Financial Crisis changed Romanians spending habits?
Read articleIntegrated IT&C Services Survey
Only 28% of the Romanian households use integrated IT services (cable television, Internet, fixed telephony).
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